Wednesday 29 October 2008

Media


'bad news sells papers’ How reliable do you think UK newspaper reports are about climate change? To what extent to UK newspaper reports link climate change to ‘sustainable development’?

We are forever told as children 'do not believe everything the TV tells you'. So does this apply to Newspapers as well? Individually we all have our own opinion upon this with a great deal of stigma attached to the types of newspapers people read. As the Broadsheet is aimed at an avid reader who expects great long winded articles containing an intellectual aspect of the news with a large quantity of facts. However the opinion of the Tabloid news paper is that it contains funny pictures with little informative writing. But are we still to trust that either type of new paper is providing us with the correct, mutual information?

Boykoff did a study into 'The cultural politics of climate change discourse in UK tabloids', this showed that the main features with tabloid articles had headlines containing mainly tones of fear, misery and doom. But is it all that way? Well we have done a mini-test of this within Broadsheet newspapers and it reflected the similar results in that few articles contained a positive out look on global warming such as achievements.

Taking newspapers at face value it appears that humans are entirely to blame with little effort made to undo our mistakes. i can take personal experience of continual bad news reported within my area. As continuous flood warnings was dominating the local headlines within Caversham, with predictions that the River Thames will breach its banks within July 2007. The headlines stimulated local shop keepers of the precinct of Caversham to invest in sand bags around the door despite it being over 200yards from the riverbank. With continual high alert the residents expected the water to come yet it never did. However the positive outcome after the worry was never published.

Newspapers vary so much as to whether they link to sustainable development, but it can be said that within broadsheet newspapers there is more in depth knowledge than within the tabloids and it also gives a more idea of sustainable development and research advances. It is up to the reader as in how literally to take the newspapers but always be remembered that this is only one opinion.

Boykoff, M.T. (2008) The cultural politics of climate change discourse in UK tabloids. Political Geography 27 (5) 549-569

1 comment:

PONIESPONIES said...

Poniesponies thinks you meant Boykoff not Al Gore.
Good stuff although broadsheet readers are not necessarily 'avid' and want great longwinded articles with loads of facts...just perhaps something that's either objective or at least clear that it's an opinion.

The biggest danger in the media is when something is presented as a fact when it's really an opinion.

Fear misery and doom stories are more readable?